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Wondering how colours take shape in the minds of designers? From swirling in their heads to becoming colour swatches stacked on their tables, designers surely seem to stock colours in organised folders as they navigate through life. We are curious to know what these collections look like, so in this edition of Colour Stories we delve into the mood-board of one of the lead designers at Restore Design, Paolo Chiorino.
Restore Design, is a firm based in Bangalore specialising in retail design. Rated as one of ‘India’s Top 5 Design Companies', their expertise spans operations, identity and execution of every element in the retail space. Having designed stores and showrooms for some of India’s most respected brands, their portfolio includes Himalaya, Van Heusen, Zivame, Flying Machine, BBQ Nation and MTR among others. Whether it is a kiosk or a mall, the multidisciplinary team works together to create the best design solutions. In this edition of Colour Stories, CQ talks to Paolo, one of the three lead designers at the firm.
When I design for a brand I look at many factors and then take a direction on the colours – who I am designing for, the brand colours, the composition of the space and the idea make a significant contribution towards my decision. As a personal preference, I always get inspired by contrasting elements. Lately, I’ve been interested in working with green.
I have the habit of always observing what is around me to the smallest detail. I live and work in an area of Bangalore where nature is omnipresent. With so many trees around my house there are so many shades of green, especially palm trees, which shape my view.
I like green because it has this quality of assurance to it. Also, it forms a great contrast with other colours and materials. It can enrich a detail or become a good neutral base in a palette to match other colours. But then, this is looking at a colour in isolation, which is not the right way to design. There are different factors like materials, textures, architectural decisions and mood of the space at play.
When I am not designing, I am travelling across the world, learning about new cultures, the design habits of people from different countries and their history. I was in London last year and experienced some ethereal design elements that were a great source of inspiration for my next project. My recent visit to Milan was also a refreshing one, especially the time I spent in Triennale di Milano and Fondazione Prada.
Triennale di Milano is a design and art museum located at Milan, Lombardy in northern Italy. The museum is housed in the Palazzo dell’Arte, known for its neat lines and balanced volumes designed by Giovanni Muzio. Home to temporary and permanent exhibitions through the year, main highlights often include contemporary Italian design, architecture, music and urban planning with a focus on the relationship between industry, art and society.
Bar Luce in Fondazione Prada is a visual treat to the eyes. It has been designed by Wes Anderson and is a tribute to the 50s and 60s Milanese cafés and bars. While it takes its roots from the golden years, it has various elements like laminates, flooring, wallpapers and furniture used in a current way. I like how Wes Anderson has created a perfect blend of heritage and contemporary elements.
Attempting to emulate the atmosphere of Milanese cafés, Bar Luce borrows many elements from landmarks of the 1950s and 1960s in Milan. Designed by film director Wes Anderson who is renowned to favour symmetrical compositions and pastel colours, the bar incorporates decorative details like patterned wallpaper, veneered wood wall panels, a terrazzo floor and formica furniture while preserving original structures such as the arched ceiling. Anderson is said to have been influenced by two masterpieces of Italian Neorealism set in Milan: Miracolo a Milano, 1951 and Rocco e i suoi fratelli, 1960. Bar Luce is the latest of several collaborations between Prada and Andersen, including commercials and short films.
It would be Project Eve, one of our latest projects at Restore Design for Reliance Retail. An all-women’s store, they have already opened two outlets, one in Mumbai and one in Bengaluru and are looking at Pan-India expansion for the next few years.
We thought of a makeup table while deciding the colours and materials. The brand colour itself borrows from the colour of blush. We also created a neutral palette comprising of light shades of white and gray, with graphite black highlights. Elements like black and white marble, raw concrete, light wooden planks and shades of gold helped create a balance while keeping the space fresh.
As a design element, we wanted to push the envelope, so we used rose aluminium composite panels to create an impactful facade. We wanted to step away from using the logo as a flat background. So when you look at the huge facade of the Project Eve store in Jayanagar, the rose elements are always angled and twisted, representing the multiple facets of a woman.
Kadalas, a café, in Calicut is minimal, esoteric and a melange of many things.
Free Flow – Junction Bar operates from a brief that wanted to capture the nostalgia of railways within an urban bar.
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